The Yale Review of Books, the oldest undergraduate book review in the nation, is a quarterly publication distributed on and around Yale campus and in bookstores and coffeehouses in New Haven, Connecticut. Four thousand copies of each issue are printed, reaching an audience of 5,600 undergraduates, 5,000 graduate students, and 9,100 faculty and staff.
Each issue of the YRB contains book reviews penned by members of the Yale community, interviews with noted authors, as well as essays about literature and matters of contemporary import.
The YRB's distinguished advisory board consists of influential opinion-makers including Henry Louis Gates, Jr., David Gergen, Lewis Lapham, Charles McGrath, and Robert Dahl.
For information about advertising, please contact us from Form below.
Information for Publishers and Advertisers
The Yale Review of Books is the nation's first undergraduate bookreview magazine. We publish review-essays of between ten and twenty books, covering genres from the literary memoir to the political polemic, four times each year. The books are selected for their interest to the Yale community and other university communities nationwide.
What market will you reach?
Each issue of the Yale Review of Books is distributed FREE to:
1. The Yale Communitythrough distribution points including faculty mailrooms, academic departments, and residential colleges. This market consists of
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2. The surrounding New Haven Communitythrough displays in a growing number of area bookstores. (700 copies of each issue are distributed through 5 New Haven bookstores and newsagents.) |
3. Influential Opinion-Makersincluding our distinguished advisory board, interested Yale alumni, and others. Our alumni & faculty board includes:
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4. The Purchasing Departments of University Libraries beyond Yalein a new promotional effort to establish The Yale Review of Books as a tool to help libraries pick books that will appeal to undergraduates. |
5. The Internetthrough our website, located at http://www.yalereviewofbooks.com/. |
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The YRB's current print run is 4000.
Advertisers
Advertising revenue covers 100% of our production, mailing, and miscellaneous costs. As a
student publication, we receive no financial assistance from Yale
University. |
Recent advertisers have included publishers such as
and local bookstores
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Ad Rates and Sizes
Our rates for advertisements for 2002-2003 are as follows:
| Type of Ad | Price |
| Back cover | $350 |
| Full Page | 250 |
| Half Page | 150 |
| One Column | 120 |
| Quarter Page | 90 |
We also offer substantial discounts to publishers willing to commit to several consecutive (or non-consecutive) issues of ads:
| Type of Ad | x2 | x4 (1 yr) |
| Back cover | $600 | $1000 |
| Full Page | 400 | 700 |
| Half Page | 250 | 400 |
| One Column | 200 | 320 |
| Quarter Page | 150 | 275 |
In addition, we invite publishers to pursue ads in partnership with local booksellers. For more information about which bookstores have expressed interest, please contact us.
Our page dimensions:
| Type of Ad | Dimensions |
| Full Page | 11"H x 13"V |
| Horizontal Half Page | 11"H x 6.4"V |
| Vertical Half Page | 5.3"H x 13"V |
| Column | 3.5"H x 13"V |
| Quarter Page | 5.3"H x 6.4"V |
Contact Us
For more information, or to place an ad, please contact us from feedback form above.